Starts September 2022 Limited Spaces

The Business of Coaching

Acquire the the knowledge, tools and skills to build, grow or scale and existing practice into a thriving coaching business.

Starts September 2022 Limited Spaces

The Business of Coaching

Acquire the the knowledge, tools and skills to build, grow or scale and existing practice into a thriving coaching business.

Course overview

Grow Your Practice

This course provides students with the opportunity to embody the IPPC’s motto to “do good and prosper” by providing them with the knowledge, tools and skills to build, grow or scale their existing practice into a thriving coaching business.

The course complements the Practicum whereby as students build their Positive Psychology Coaching skills, they are also enhancing their skills in shifting their focus toward a practice in positive psychology coaching.

Students will have the opportunity to increase their confidence and reflect on their practice in growing their business with support from the instructor and guest experts in the areas of marketing, branding, sales, public speaking, money mindset and pricing, and personal leadership.

Discover your

Course Learning Objectives

During the The Business of Coaching course, you will:

Learning Objective #1

Identify/refine and implement a niche.

Learning Objective #2

Identify, create or revise a personal brand.

Learning Objective #3

Take action on learnings from various marketing tactics for attracting clients and growing reach, following and impact.

Learning Objective #4

Enhance their public speaking skills both in-person and virtually.

Learning Objective #5

Discuss and explore ways that coaching can help clients manage their emotions and behaviors.

Further details

Schedule, Format & Fees

This course is delivered online via four three hour live, interactive sessions on  Zoom. In total, there are 18 live training hours across six months, plus assessments. Enrol for just $900 USD.

Month 1

Introduction and your niche

Month 2

Marketing Part 1 - Creating Your Brand

Month 3

Marketing Part 2 - Tactics to Elevate Your Business

Month 4

Public Speaking and Sharing Your Message

Month 5

Money Mindset & Pricing

Month 6

Effortless Sales

Student Testimonials

Learn how the IPPC has helped people from all walks of life

"The IPPC truly embodies their values – Do Good and Prosper. If you’re looking to equip yourself with a strong foundation and practical practices of Positive Psychology and evidence-based coaching, you have come to the right place."
Sandra Tai
HR Consultant & Adjunct Mentor, Malaysia
"I’ve been coaching for 15 years and recognize the IPPC’s program as cutting edge. They combine empirical research, theories and models with real practical examples, blending fun interactive lectures with real support outside the classroom."
Satya Kartara-Leighton
CEO, BeInclusive, UK
"Every coach and leadership consultant can benefit from the IPPC’s certification program! I’m really impressed with the quality of instruction, resources, and other coaches. This program provides foundational knowledge to empower coaches and consultants."
Jason Roncoroni
Executive & Leadership Coach, US

Meet your instructor

Meriflor Toneatto

Meriflor Toneatto is a Positive Psychology Coach, an ICF Professional Certified Coach, mentor, entrepreneur and published author.

After an award-winning 15-year career in the public sector with involvement in major policy initiatives for social impact, human rights and cultural preservation, Meriflor shifted her focus to her personal passion: coaching and transforming lives through the evidence-based positive psychology coaching approach that IPPC teaches and promotes.

She specializes in helping coaches, entrepreneurs and experts create wealth and wellbeing, by turning their calling into a thriving business and life they love. Her book on transforming women’s relationships with money has now empowered thousands of women across five continents.

Take the next step

Arrange a call with a Program Advisor

Enrolment is a personal process. Talk to one of our advisors to learn how our programs can benefit you.